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creative direction + strategy
PHOTO CREATIVE DIRECTION + PHOTO ART DIRECTION
furniture
lighting
textiles
decorative accessories
baby + kids
special projects + collaborationsstyle guide establishment + direction
seasonal strategy
set design + direction
lighting, styling + prop direction
creative guides + photo lexicon
CGI imagery direction
product focused marketing + promotional content -
creative production
asset strategy
shot logic
pre-production strategy, processes, planning + workflows
shot lists, shoot planning, talent allocation + scheduling
creative execution + production
on-set direction + approvals
post-production treatment + strategy
site experience style guide direction -
leadership + management of
in-house + freelance photography creative teams:
3+ art directors
8+ photographers
8+ stylistsexecutive presentations – strategy, concept, film + asset reviews
sourcing + onboarding of new talent, talent strategy
year over year photo team strategy + studio growth
creative team technical skill + business acumen development
creative team soft skills development + mentoring